Now that Cupid has hung his boots, let’s shift our focus on to the next big event coming up i.e International Women’s day(March 8th).
Why should I focus on this?
Women’s Day is celebrated internationally on 8th March every year. It is an occasion to value the remarkable role of women in our society. The occasion has only increased traction from time to time since its inception and media tends to promote all the content related to the same.As we approach International Women’s Day on March 8th consider creating feminist/female-power themed designs your buyers will be proud to wear.
What does the data say?
Feminism, women’s rights, Female relationship niches proved to be a good bargain on our platform. Last year we saw a huge spike in these niches in the period of Feb10th-Mar 10th, our sales increased by almost 30%. Another interesting fact is that our returns rate is considered very low when the buyer is a female and what is the more appropriate time to sell these themes?
Put on your thinking hat, conjure some interesting designs and take advantage of the opportunity!!
You can also target people with designs emphasising the female gender in relationships
Targeting Suggestions: Use the Hashtag #PressforProgress in your ad content. This is the theme of this year’s women’s day and you can capitalize the buzz around this hashtag for your sales.
Please note that this audience segmentation can work well for designs making the audience proud of their feminine nature.
For Female oriented relation designs,