Yes! The month of Manliness is here! The No Shave Month of November!
What is it actually ?
No shave November is an annual event involving the growing of moustaches during the month of November to raise awareness of men’s health issues, such as depression in men, prostate cancer and other male cancers.
The idea originated as Movember in a small pub at Adelaide, South Australia where a small group of people decided to grow moustaches for charity throughout the month of November.In the USA, a non profit ‘No Shave November’ was founded in November 2009 with a similar objective. With the advent of social media, it soon spread like a wildfire and now stands as an international phenomenon.
Today around 21 countries participate in this event post which the money saved by avoiding shaving and grooming is donated towards causes like cancer prevention, saving lives of cancer stricken and aiding those fighting the battle.
What do you have to do with it?
‘’No Shave November’’ being a trend amongst the young folks is the latest big thing! Social media is set on fire with posts of people flaunting their beards with hashtags #noshavenovember #noshavenovember2017 #movember trending on Facebook, Instagram, Twitter etc.
For merchandise marketers, this month is the right time to cater the ‘beard’ niche with huge number of people looking for products with beard related designs.
Pick your favorite product and adorn them with beard designs and clever slogans to create your set of themed products right now!
Here are few sample designs that you can refer too with targeting help!
While setting up your Facebook ads, you can add websites, pages related to beard, men’s grooming, grooming products in the interests and reach out to your potential buyers. Here is one sample targeting approach.
Reach out to us if you have any doubts associated with designs or targeting of beard niche.