Category: Tech Conversations.

We all know that India is COD predominant market and COD orders have higher chances of returns. The main reasons being buyer refusing the package, incomplete addresses. Non-availability of buyer at the time of delivery etc. for the order returns.

This incurs loss to both Mydreamstore and the campaigner as Mydreamstore has to bear the returns logistics costs and campaigners getting poor ROI on their campaigns.

To minimise the return risk and improve the overall profit, Mydreamstore is providing ‘Returns Reuse’ facility for the campaigners.

What is Returns Reuse?

It’s a process in which the returned products are stored at mydreamstore warehouse and are reused, shipped to a new buyer whenever a matching order (product type, size, colour) is placed.

Please consider the below example,

Say you have launched a Campaign A and in the first run, a product of Unisex T-Shirt of Size M and Colour Black has been returned.

Now you have relaunched the Campaign A and in its second run, if a buyer orders
Unisex T-Shirt of Size M and Colour Black the item returned from the previous run is re-used and shipped to the new buyer.

Campaigners can see all the data pertaining to the return items in the Returns Management Dashboard. This dashboard helps you understand the following things

  • How many orders are returned?
  • What’s the stock count of the returned items?
  • What is the adjustment amount for these returned items?
  • Which products from my returns are being reused/reshipped?
  • What is your net payout amount after the adjustments?

To access the Returns Management Dashboard.

1) Log in to My Dream Store account and switch to Campaigner Dashboard

2) Click on ‘Returns’ button on the left menu bar as shown below.


3) You are now at the Returns Dashboard screen. When you click on the Campaign Card, you can see the campaign wise returned items with product type, colour, and size.

You have an option of ‘1-Click Relaunch’ to relaunch the Campaigns.



4) Towards your Left, You can find Options such as Returns In-stock, Returns Dispatched, Returns Adjustments, Returns Invoice Settlements. Let us explore each of them in a detailed manner.


5) On Clicking, Returns In-stock, It will display the list of all returned products. You also have an Option to Download the list of Returns.


6) Clicking ‘Returns Dispatched’ will show you the list of Returns that have been Dispatched from our end.


7) Clicking
‘Returns Adjustments’ will show you the Amount that will be adjusted from your Payment Challan as a deduction for Returns.

8) On clicking any of the ‘Invoice ID’, You will be taken to ‘Invoice Adjustments’ Panel. 

This Panel will show the list of Returned Products for which the amount will be adjusted.
You also have an option to download the list as well.


9) Clicking
‘Invoice Settlements’ tab will show you the details like – Invoice Amount, Returns Adjustments Amount and Total Payable Amount. 

You also have an Option to Download the data as well.

Return Reuse Charges:

The products fulfilled from Return Inventory will be charged handling fees of Rs.100 + shipping cost of Rs. 60 for products weighing less than 500 grams and Rs. 75 for products weighing more than 500 grams (Hoodies and other products as per the applicable weight)

We hope will feature help you make better decisions while launching campaigns and give you complete transparency of the return items and their adjustment amounts.

Happy Campaigning with us!

Goods and Services Tax (GST) – The Biggest Tax Reform post Independence is finally rolled out.
So what is GST? What changes does it bring? What are its implications on your Campaigns?
Are these questions going up in your mind?

Well here are all things you need to know and understand about GST.

What is GST?

Goods and Services Tax or simply GST is an Indirect tax applicable throughout India which replaced multiple taxes levied by the Central and State governments.

GST has now replaced the VAT/CST which was being charged to your buyers earlier.

How GST can Impact Campaigners on My Dream Store?

Previously VAT/CST of 5% was levied on all our products like Unisex Tees, Unisex Hoodies, Full Sleeve, Polos, Mobile Cases, Tank Tops, Tote Bags, Posters, Coffee Mugs etc.

Now under the GST, Each product categories will attract different tax rates unlike the flat tax system of VAT/CST. Below is the list of revised tax rates applicable as per GST.

Products Tax %
Apparel less than Rs.1000 (Markup price ~ Rs. 951) 5%
Apparel more than Rs.1000 (Markup price ~ Rs. 952) 12%
Coffee Mugs 18%
Posters 12%
Laptop Skins 12%
Tote Bags 5%
Mobile Cases 28%

When will the New Taxation Changes be applicable in My Dream Store?
From 27th July, 2017, All your New and Relaunched Campaigns will follow new tax rates as per the GST regime.

What will happen to my Old Campaigns?
Don’t worry! During Relaunch of your Old Campaigns, Selling Price will be automatically adjusted by the system as per the new taxation rates.

What will happen to New Campaigns?
For New Campaigns, While entering Markup price on Design Studio, System will automatically calculate its Selling Price based on GST rates.

 


I have query related to GST changes. Whom should I reach out?
You can reach to – sellersupport@mydreamstore.in. We will be delighted to answer your query and help you out as well.

 

Hello Campaigners,

Hope you are aware that we had a Major update on COD’s Terms & Conditions from June 2nd, 2017.

If you aren’t aware about our Major update on COD’s Terms & Conditions, we kindly request you to go through the following links,

MDS Version 2.0 – http://blog.mydreamstore.in/archives/1792

FAQ (MDS 2.0)   – http://blog.mydreamstore.in/archives/1786

Recently, Campaigners have been approaching our internal team to sign new COD Service Level agreements in order to convert their accounts from Prepaid –> Prepaid + COD.

At My Dream Store, we always try to identify any problem and automate the manual process by using Technology. As a Part of it, we have identified the problem and developed Service Level Agreement (SLA) Feature which solves end users pain point.

By using this feature, User can convert their accounts from Prepaid –> Prepaid + COD instantly.

This article will explain you about the Procedural flow of SLA Feature.

How to Convert my account from Prepaid –> Prepaid + COD ?

Step 1 – Login to My Dream Store.

Step 2 – Click on ‘My Account’ –> ‘Profile Settings’ (Please refer the image below)


Step 3 – Click on ‘Campaign Settings’ panel and ‘Enable Prepaid and COD for all Campaigns’ check-box. (Please refer the image below)


Step 4 – A Service Level Agreement (SLA) will appear in the inline Pop up. Please go through the Service Level Agreement completely.

Once you are comfortable with Terms & Conditions of the agreement, Please click on ‘I agree to all Terms & Conditions’ check box and click on ‘Agree’ button. (Please refer the image below)

Step 5 – Now, Our System will analyse your Previous returns percentage for all your campaigns.

If the Returns percentage is less than or equal to 30, The System will automatically enable Prepaid + COD for all your Campaigns. (Please refer the image below)


Step 6 – In case, If your Returns percentage is greater than 30, The System will not allow your Campaigns to toggle into Prepaid + COD mode. In this case, You can reach – swati@mydreamstore.in for further Steps.

So What are you waiting for? Go and Explore the Feature and Start Selling more!

Please feel free to reach – sellersupport@mydreamstore.in for further queries.

May the Force be with you,

Cheers,

Team My Dream Store

Discounts are a great way to draw people to your product page. Now you can also create discount coupons for your campaigns and improve your sales.

Here is a quick guide on how to create and track discount coupons from your Mydreamstore dashboard.

How to Create & View Discounts?

Step 1:
Login to your My Dream Store account.

Step 2: Click on ‘My Account’‘Discount Dashboard’.

Step 3: Click ‘Create Discount’ button. Select the Campaign for which you want to create the discount code.

Step 4: Enter the name of the discount code (For Example: GET50) in the ‘Discount coupon’ section. Enter the Value of Discount (For Example here Rs 50 is the discount amount) in ‘Discount Value’ section and select the Validity of the Discount in ‘Valid Till’ section. Click on ‘Create Discount’ button.

Note: You can create only one discount coupon per campaign.

Step 5: In the ‘View Discounts’ section you can view the current discount codes created as shown in the image below.


Click the ‘Modify’ button to extend or reduce the duration of the code or even ‘Enable’ or ‘Disable’ the coupon code by clicking the corresponding button.

Step 6: Under ‘Discounts History’ section, you can get information on Quantity of Products for which Discount is applied by buyers, Discount Value and Product Types for individual Campaigns.

Select the required Campaign from Drop down list box to get the required information.


So what you are waiting for? Go and Explore the Feature and start giving discounts to your buyers and make more conversions than usual. Login to your Mydreamstore account and start experimenting the discounts feature.

What is Campaign Analytics?

Campaign analytics helps you understand the funnel data and demographics data for your campaigns. From the campaign analytics, One can get insights on Total views, Add to Carts, Products sold. It also gives information regarding referral sources, locations and Creating referral links.

This enables you to identify the best channels, sources that are driving sales and help you in optimizing your ad campaigns.

How to access Campaign Analytics?

Step 1: Login to MyDreamStore’s account. Switch to Campaigner dashboard.

Step 2: Click on “Analytics icon “of the particular campaign for which the analytics is to be obtained.

Step 3: You are on the “analytics page” right now.  The analytics page will show data of total sales and view your campaign have got.

The below image shows the Number of Products Sold and Total number of Views your campaign has received. You can also select the time period of the data.


‘Track Conversions’ section breaks the data by product type and shows info regarding Add to Carts as well. Here you can also create trackable URL for your perusal. For Example, You can create different source URLs for Facebook Ads, Mailers, Twitter and track channel wise performance. Please read more about Trackable URL here – https://goo.gl/Y7W9dR

The “Referrers” section display the Source of traffic. (For Ex., Facebook or Google or Direct Traffic etc.)

The below gives your info on top cities visiting your campaign.

Hi Users,

We are working on features that give more freedom, flexibility for our campaigners to manage their online business more easily. Introducing two new feature updates for this month,

1) Payment Mode Conversion

2) Universal Level Affiliate

Payment Mode Conversion

Now campaigners have the freedom to toggle between the two Payment mode options ‘Prepaid Only’ and ‘Prepaid + Cash on Delivery’ for their campaigns.

Using this feature, say you have launched a campaign in ‘Prepaid Only’ mode you can later change to ‘Prepaid + COD’  and you have launched your campaign with ‘Prepaid + COD’ option you can switch to accept ‘Prepaid Only ‘ orders.

To change your Payment Mode, Go to your Dashboard, click on Campaign settings button.

Now, click on the Payment Mode Conversion tab. In case your campaign was previously enabled to accept only Prepaid orders,  here you will see the option to switch to take both prepaid and COD orders.

You can do this by clicking the ‘Enable Prepaid + COD’ button as shown below,


In case now you want to enable just the Prepaid orders click on the ‘Enable Prepaid Only’ button.
One Click Affiliate

One Click Affiliate helps you mark all your campaigns Affiliate Enabled with just a click. Please read more about Affiliate Feature here – https://goo.gl/ecB05e

To use this feature, login into your My Dream Store dashboard, Click on ‘My Account’ and select ‘Profile Settings’.


In the Campaign Settings menu, tick the box ‘Make all my Campaigns Affiliate Enabled’.

Will update you with much more exciting feature updates next month. Keep visiting this blog!

What is trackable URL?

Trackable URL is a feature in which a campaigner can create multiple links (Multiple URL’s) for a single campaign. Trackable URL is available in ‘Campaign Analytics’ section.

What is the use of trackable URL?

For a campaign, marketing will be done on mediums like Email, Facebook, Twitter, Whatsapp, Hike etcetera. If you want to track data like View Content, Add to Cart, Conversion(Purchase) on different mediums, you can use trackable URL feature.

How to use trackable URL?

Step 1: Login to your My Dream Store account.

Step 2: Click on ‘My Account’ and select ‘Dashboard’ option. Toggle into ‘Campaigner Dashboard’ if required. (Please refer the image below)

 Step 3: Go to the required campaign for which you want to create trackable URL. Click on ‘Analytics’ option. You will be redirected to ’Analytics’ page now. (Please refer the image below)

 Step 4: You are on the ‘Analytics’ page now. Click on ‘Create Trackable URL’ option. (Please refer the image below)

Step 5: Trackable URL window opens up. On the ‘Enter Tag’ option type in the medium on which you want to track the data. (For Example Facebook, Twitter, Email etcetera)

A trackable link will get created by affixing your desired tag name. (Please refer the images below)



You can use these trackable Links/URL individually in different mediums like Facebook, Twitter, Email to track different data points.

Step 6: As you can see in the image, Data like ‘View Content,’ ‘Add to Cart’, ‘Conversions(Purchase)’ etcetera for the different medium like Facebook, Twitter, Email are being tracked.

 So, What you are waiting for? Go and explore trackable URL feature now! 🙂

Manage-Storefront


Hey Folks! You told us, we heard that! This time we have updated our Storefronts with cool new features to manage and organize your products easily.

  1. Added Tag, Category Filters
  2. Modify Product Positions with drag-drop.
  3. Upload different Store Banners for Desktop, Mobile. Edit your Store Description from a single page.
  4. Edit Campaign Title, Description, Tags from ‘Manage Storefronts’ page.

How to Create a StoreFront 3.0? What are the features in it?

Step 1: Login to your My Dream Store’s account. Click on ‘My-Account’ and select ‘Store-Fronts’

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Step 2: You are now on the Storefronts page now. Click on ‘Create a new one’ button to create a Storefront.

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Step 3: In the next screen, enter the Name of your storefront, custom URL and add a cool description to it. You can also add custom banners to your storefront to give it an appealing look. Click on ‘Edit Desktop Cover’, ‘Edit Mobile Cover’ buttons to upload your banner images. Select the Campaigns you wish to add in this storefront and click on ‘Create’ button. (Please note that you should select at-least 2 Campaigns to create a store-front)

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Note: Desktop Banner Resolution: 1288*429 px, Mobile Banner Resolution: 375*282 px

Step 4: Your Storefront is now created with the selected campaigns. In this new update you can notice a buyer can filter products based on the Category, Tag filters. This makes the store much organized. One can also interchange product positions in the storefront just by ‘drag and dropping’ them to the desired positions. This helps campaigners to feature his key products in the store.

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Below is an example of how a campaigner has organized his different birthday niche campaigns under single URL. With this the buyer has more freedom to navigate and look for the products he wish.

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So what are you waiting for? Login into your My Dream Store account and try out the new ubercool storefronts feature!

This article explains about the ‘Messaging’ feature available in My Dream Store’s platform. By using this feature, Messages can be sent to the buyers of your previous campaigns. This can be used as an additional channel to promote your new products to the previous buyers of your corresponding niche.

How to send messages to the buyers? Or How to use this feature?

Step 1: Login to your My Dream Store’s account. Switch to ‘Campaigner dashboard’.

Step 2: Click on ‘Messages’ option. (Please refer the image below)

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Step 3: Campaigners do have an extensive option to send messages to the buyers of a particular campaign (Individual Campaign Messaging) or they can group campaigns together according to their wish and they can send messages to the buyers. (Group Campaign Messaging)

Individual Campaign Messaging:

  • On the Messaging page, Click on the ‘Message’ button of the particular campaign for which you want to send messages.(Please refer the image below)

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  • Now a pop up will appear in which you can type in your message. Draft your message and click on ‘Send’ to reach out to your previous buyers.(Please refer the image below)
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Group Messaging:

  • To send message to multiple campaign buyers (groups), Click on ‘Manage Groups’ (Please refer the image below)

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  • Click on ‘Create Group’ and Select the list of campaigns according to your wish, and then click on ‘Create Group’ button. Enter the name of the group as well.(Please refer the image below)

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  • Now the group is created. Click on ‘Message’ to draft your message and hit ‘Send’ button. (Please refer the image below)

 

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Note: You can use this feature only 3-times a week.

 

 

What is Affiliate Marketing?

Affiliate marketing is a referral program in which one can earn money by promoting products listed on My Dream Store.

If you own a Face-book page, Website, Blog, YouTube channel you can showcase My Dream Store’s products and earn cash commissions for every sale you make.

For Sellers, enabling Affiliate Marketing enlists your products in Affiliate Dashboard a Market place where marketers get unique URLs for each of your products.

For each sale that comes from your affiliate, a commission of 10% on Selling Price is charged from your account and paid to the affiliate. This improves the reach of your products and opens up new sales channels for you.  Campaigners will be able to see the affiliate commissions paid in their dashboard.

I am a Campaigner on My Dream Store. What is the procedure to enable affiliate marketing for my Campaigns?

To Enable Affiliate feature: (For Campaigners/Sellers)

Step 1: Login to MyDreamStore account. Switch to Campaigner Dashboard.

Step 2: Click on the ‘Campaign settings ‘(Please refer the image below)

 

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Step 3: You are now directed to ‘Campaign settings’ page. Select the ‘Affiliate’ Tab and click ‘Enable’ button to enable this feature.  This will get your product listed in My Dream Store Affiliate Dashboard (Please refer the image below)

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Note:  Affiliate feature has to be enabled manually for every new and re-launched campaigns.

I am a Marketer. I want to promote My Dream Store products and earn money. What is the procedure to obtain affiliate marketing link? What are the other features available?

To Obtain Affiliate Link: (For Affiliate- Marketers)

Step 1: Login to MyDreamStore account. Click on ‘My Account’ and select ‘Affiliate Dashboard’.

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Step 2: Scroll down and click on ‘Create Affiliate Link’ button. It will show list of products enlisted for Affiliates by the campaigners. Go to the product you wish to promote, copy the unique URL and start promoting it on your website, Facebook page, blog, YouTube channels or in any other mediums. (Please refer the Image below)

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Features:

  1. ‘Analytics’ gives you useful data like total number of views, conversions and conversion rates that are recorded for your promoted URLs, Products. (Please refer the image below)

15       2. Affiliates do have the provision to promote multiple products to their target audience using Store fronts.

To use this feature,

(a) Click on ‘Manage Store Front’ and click ‘Create Store Front’.

(b) Now, enter your Store front title and URL. After that, add the products that you wish to promote by clicking on the add button (Please refer the image below)

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(c)Once done, click on ‘Finished Selecting, Create Store Front!’ button. Now your affiliate storefront is ready!

3.To know information about payouts, Click on ‘Manage payouts’ button to see the commission amount you earned and their payment status.

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What is commission paid to affiliate?

10% of campaign’s selling price will be paid to the affiliate marketers.

Links:
For more information, Please visit – https://mydreamstore.in/affiliate/home

FAQ’s:
For more information, Please visit – https://mydreamstore.in/affiliate/faqs