April 2016.

Congratulations! Now that you have launched your campaign, it’s time to spread the word. Below, we have listed the easiest and quickest ways to do so. Please take a quick look and start promoting!

Tips for Basic promotion:

First send out an email:
That’s right. Sending out an email to your friends and contacts telling them of your new t-shirt campaign and guiding them to the website link is probably the easiest way to start the promotion of your T-Shirt. Write a thoughtful and Catchy email along with the link that is selling your T-Shirt and send out to a large number of your friends.

Post and Share on Facebook:
Once your campaign is created, share the URL on your Timeline as well as give the link to close friends and ask them to share on their Timelines. This way the traffic to our Selling Page will increase exponentially and your T-shirt will reach more and more like-minded people and the chances of selling it will increase.

See how some of our campaigners used Facebook for ‘Basic promotion’

      

Tweet out loud:
On Twitter, first build your brand. Be interesting. Stay relevant. Interact with your followers. And soon you will be able to reach out to a wider audience. Twitter users are always up for new information, products and services. If your profile interests your followers, you will be able to persuade them to visit the Selling page and even buy your T-shirt.

Pin it:
What’s unique about Pinterest compared to most social media websites is that it reduces the number of steps from discovery to conversion. This means that visitors from Pinterest checking out your T-shirt will convert to sales faster than from other social media sources. In fact, early research indicates that Pinterest is more effective at steering traffic back to a website compared to other social media sites, even Facebook. What are you waiting for? Get onto Pinterest and start exploring it.

There are more upcoming lessons about promoting and in the mean while you can rewind your learning about designing here.

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We know that designing the T-Shirt is the biggest task at hand. However, setting up the campaign properly is equally important. Click on the START A CAMPAIGN button to go to the Design Studio. Here you can upload your design or create one using Design Studio itself.
There are few quick steps to follow and we have included these steps below along with clear screen shots. Please take a look.

Set your Target:
As soon as the design is done, you will have to set a target next in order to continue. On the right hand side of the page, you will be able to set your target. Put in your Sales Goal and your preferred Selling Price. Pay particular attention to what you set as the seling price. Make sure it is optimised to be the most profitable for you at the same time not too pricey for your customers. This way you will be able to sell the maximum!

Start Customizing:
Once this is done, you can start customizing your campaign. First select the colours you want your t-shirt to be available in. Click on the ‘+’ button and it will lead to a colour palette you can choose from.

Choose Colors:
Select all the colours you want your T-Shirt to be in. Hover over the colours to see how it suits your design. Don’t select all the given colours, just the ones that look good with your design. Then click on ‘Done,’ and then on the Add Products button.

Add multiple Products :
Select the apparel and click on add.For every new product you select, you can customize the colors as per your liking.

Put in your Campaign details :
On the next page, you will have to fill in the various details on the campaign like the title, description and the like. Put in an appropriate title for the campaign.
Remember, to select an apt name as this is the name/title this t-shirt will be associated with. It should ideally be relevant to the design/slogan on the tee.
Next thing you have to do is to describe it. Your t-shirt is unique and a lot of thought has gone into it. Try to bring that out in the campaign description. Urge people to buy your t-shirt and give them a solid reason to do so.

Once this is done, please select the campaign length. This is the period of time for which your campaign will run. Select the time within which you think you will be able to promote and sell your tee.

Set Tags
After you have selected the time period, you will have to tag your t—shirt with relevant categories. These tags will help potential customers to look for and find your t-shirt. The tags are the categories and other relevant keywords that you feel your t-shirt belongs to.

Click on the FINISH button and you are good to go!

Once your campaign has been created, you will be able to view it within the dashboard. In case you need any help from us regarding the creation of your campaign, please write in to us at info@mydreamstore.in.
Happy Campaigning!

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