Back in December 2015, Mubaid Syed, Founder and CEO of a well known e-commerce company was going through tough times financially in his startup. He was desperately seeking investors, looking for funds to take his startup to the next level and keep his startup dreams alive. “I waited. I waited hoping for a positive response from any of the angel investors. The talks have been going on for months. I started to get frustrated as most of my time was going in making excels, meetings, presentations and very less on growing the business” recollects Mubaid.
After lot of chasing, refusals from investors, the time had come to end for his 3 year entrepreneurial journey. “I couldn’t move or talk, tears in my eyes, I fell on the bed thinking it’s over. I am done. I am done running after investors. I am done with this startup thing. Did I fail everyone? My parents, friends, myself?” questioned his inner self. He didn’t have any money left. With his Education loan, Personal loan, Company loan all piled up he had no other option but to look for jobs elsewhere.
“I opened my laptop and typed on Google – Job Resume Templates. While it loads, I opened Facebook and casually went through my news feed and something caught my eye.” An ad from My Dream Store that read – “Create & Sell T Shirts without any Inventory”…
……and the Rest is History.
Fast forward to September 2016, 8 months later, these are the profits he made from My Dream Store. And funnily, it’s almost the equal amount he was seeking from investors just 8 months back.
Mubaid’s Sales Dashboard as of September 2016, just 8 months with MyDreamStore
Journey of a thousand miles begins with a single step..
Mubaid’s first ever campaign on MyDreamStore was targeted towards doctors, that read “Trust me I am a Doctor”. Starting with just Rs 250/- per day, he applied everything he learned about marketing, Facebook Ads. Scared to spend more money in ads, he always kept the budget as low as possible. Luckily, he started getting good sales.
Mubaid’s first campaign on My Dream Store
Going forwards, he tweaked the design and launched similar ads for Engineers, Accountants, Architects, Lawyers and every single profession he could think of. “Do you know what I did next? I went to Google typed, list of professions in India”
And for next few months, he started launching campaigns for every single profession he could find. Just changing the profession name and applying what is working. The snowball effect started. From 5 sales per day to 100 sales per day in couple of months.
Dashboard showing Sales related Profession design
“The sales for early designs started to dip, so I decided to look for fresh ideas. I created new designs for hobbies like photography, travel, gym etc.” And he always kept looking for new ideas, new niches on which he can make a design for.
“It’s not a Get Rich Quick scheme. It takes a lot of hard work. In early days, I went completely mad. I didn’t leave my room for days. Everyday, I would spend 3-4 hours learning about Facebook Ads, marketing, targeting etc. Learn as much as possible. There is no substitute for it” he added.
Now, Mubaid is an accomplished full time campaigner earning money by selling t-shirts, hoodies, mobile cases, posters and many awesome products on My Dream Store. Mubaid spends his free time sketching and he is an avid gamer too. He said he got his long dreamt gadget XBox with the help of profits made from My Dream Store.
Mubaid’s hobbies include Gaming, Painting and Sketching
With the financial freedom he attained he was able to clear his credit card bills and some part of personal loan, education loan (the beautiful gift of MBA as per him) and is happily married.
My Dream Store founders Satish and Karthik at Mubaid’s wedding ceremony
“I am so glad I did not give up when I was at the lowest point of my life. When you are at your lowest point, you are open to your greatest change. If I had taken up job that day, I wouldn’t be sharing my experiences with you! Work Hard, Believe in Yourself and Never Give up. I would love to help anyone looking for guidance.” he concluded.
Mubaid also runs an online marketing blog T-Shirt Profit Academy where he aims at educating the fellow campaigners with tutorials and case studies on Facebook Ads, Online Marketing and other tips to make money online.