November 2017.

We all know that India is COD predominant market and COD orders have higher chances of returns. The main reasons being buyer refusing the package, incomplete addresses. Non-availability of buyer at the time of delivery etc. for the order returns.

This incurs loss to both Mydreamstore and the campaigner as Mydreamstore has to bear the returns logistics costs and campaigners getting poor ROI on their campaigns.

To minimise the return risk and improve the overall profit, Mydreamstore is providing ‘Returns Reuse’ facility for the campaigners.

What is Returns Reuse?

It’s a process in which the returned products are stored at mydreamstore warehouse and are reused, shipped to a new buyer whenever a matching order (product type, size, colour) is placed.

Please consider the below example,

Say you have launched a Campaign A and in the first run, a product of Unisex T-Shirt of Size M and Colour Black has been returned.

Now you have relaunched the Campaign A and in its second run, if a buyer orders
Unisex T-Shirt of Size M and Colour Black the item returned from the previous run is re-used and shipped to the new buyer.

Campaigners can see all the data pertaining to the return items in the Returns Management Dashboard. This dashboard helps you understand the following things

  • How many orders are returned?
  • What’s the stock count of the returned items?
  • What is the adjustment amount for these returned items?
  • Which products from my returns are being reused/reshipped?
  • What is your net payout amount after the adjustments?

To access the Returns Management Dashboard.

1) Log in to My Dream Store account and switch to Campaigner Dashboard

2) Click on ‘Returns’ button on the left menu bar as shown below.


3) You are now at the Returns Dashboard screen. When you click on the Campaign Card, you can see the campaign wise returned items with product type, colour, and size.

You have an option of ‘1-Click Relaunch’ to relaunch the Campaigns.



4) Towards your Left, You can find Options such as Returns In-stock, Returns Dispatched, Returns Adjustments, Returns Invoice Settlements. Let us explore each of them in a detailed manner.


5) On Clicking, Returns In-stock, It will display the list of all returned products. You also have an Option to Download the list of Returns.


6) Clicking ‘Returns Dispatched’ will show you the list of Returns that have been Dispatched from our end.


7) Clicking
‘Returns Adjustments’ will show you the Amount that will be adjusted from your Payment Challan as a deduction for Returns.

8) On clicking any of the ‘Invoice ID’, You will be taken to ‘Invoice Adjustments’ Panel. 

This Panel will show the list of Returned Products for which the amount will be adjusted.
You also have an option to download the list as well.


9) Clicking
‘Invoice Settlements’ tab will show you the details like – Invoice Amount, Returns Adjustments Amount and Total Payable Amount. 

You also have an Option to Download the data as well.

Return Reuse Charges:

The products fulfilled from Return Inventory will be charged handling fees of Rs.100 + shipping cost of Rs. 60 for products weighing less than 500 grams and Rs. 75 for products weighing more than 500 grams (Hoodies and other products as per the applicable weight)

We hope will feature help you make better decisions while launching campaigns and give you complete transparency of the return items and their adjustment amounts.

Happy Campaigning with us!

nsn

Yes! The month of Manliness is here! The No Shave Month of November!

What is it actually ? 

No shave November is an annual event involving the growing of moustaches during the month of November to raise awareness of men’s health issues, such as depression in men, prostate cancer and other male cancers.

The idea originated as Movember in a small pub at Adelaide, South Australia where a small group of people decided to grow moustaches for charity throughout the month of November.In the USA, a non profit ‘No Shave November’ was founded in November 2009 with a similar objective. With the advent of social media, it soon spread like a wildfire and now stands as an international phenomenon.

Today around 21 countries participate in this event post which the money saved by avoiding shaving and grooming is donated towards causes like cancer prevention, saving lives of cancer stricken and aiding those fighting the battle.

What do you have to do with it?

‘’No Shave November’’ being a trend amongst the young folks is the latest big thing! Social media is set on fire with posts of people flaunting their beards with hashtags #noshavenovember #noshavenovember2017 #movember trending on Facebook, Instagram, Twitter etc.

 

 

For merchandise marketers, this month is the right time to cater the ‘beard’ niche with huge number of people looking for products with beard related designs.

Pick your favorite product and  adorn them with beard designs and clever slogans to create your set of themed products right now!

Here are few sample designs that you can refer too with targeting help!

While setting up your Facebook ads, you can add websites, pages related to beard, men’s grooming, grooming products in the interests and reach out to your potential buyers. Here is one sample targeting approach.

Reach out to us if you have any doubts associated with designs or targeting of beard niche.

Happy Campaigning!